Google
Cursors
We collaborated with Droga5, Hornet and Google to create a series of films highlighting the interconnectivity of the G-Suite platform.
We were asked to bring to life the iconic G Suite cursors, those simple, graphic, minimal things. A bunch of squares on sticks, but, oddly enough, a great digital representation of us humans.
Set completely within the G-Suite interface and chock-full of humour and personality, the cursors interact, edit sentences and race through documents.
The tone of the work is silly but not goofy, smart but not serious and aims to highlight functionality through clever storytelling that draws on recognisable film and TV tropes.